Sales and Supply Chain Analysis
This PowerBI dashboard depicts detail analysis of the DataCo Global Company Sales and supply chains.
This project incorporates the following steps:
- Connect and transform the raw data
- Build a relational data model
- Create calculated columns and measures with DAX
- Design an interactive dashboard to visualize the data
Ecommerce Churn Analysis
Churn analytics helps to detect product friction points and understand the reasons behind churn.
Churn analysis helps to understand the focus area for improvement:
- Customer onboarding
- Product usability.
Here are the most common reasons why customers stop paying for your product, according to the Zopka study:
- Poor Onboarding: Poor and non-personalized product tours and GUI issues and popups.
- Poor customer service: Timely customer support, in-app help centers are important.
- Unfullfilled Expectations: Apt description of the product resembling actual functionality.
- High Pricing: Aligning pricing line to the market and product features offered is crucial.
Taking proactive measures towards preventing churn will ensure growth of the business.